Concept before theme
Audience, range, markets, and sales process determine the structure. Only then do we decide which theme, which apps, and which custom features are really needed.
NJUME Studio · E-Commerce
Have a Shopify Store Built.
A professional Shopify store needs more than an installed theme. NJUME plans range, user guidance, design, technology, payment methods, shipping, tracking, and SEO together — through to a controlled launch.
Store structure
Navigation, categories, filters, product pages, variants, and cart are planned so that visitors quickly understand what's on offer and how to reach the right product.
Design & theme
An existing Shopify theme can be adapted selectively or extended with custom sections. Design and usability stay consistent with the brand and work well on mobile.
Products & data
Products, variants, images, copy, and metafields are set up in a structured way or migrated from an existing system. For larger ranges, we plan import and data quality together.
Payments & shipping
Payment methods, taxes, shipping zones, notifications, and legally required shop content are set up to fit the business model and tested before launch.
SEO, tracking & launch
Metadata, indexability, structured data, and basic tracking aren't bolted on afterwards. Before launch, we check the purchase flow, devices, forms, and domain connection.
From the first structure to a store ready to sell.
Strategy
Define range, audience, processes, systems, and goals together.
Concept
Plan information architecture, theme, content, and technical requirements.
Build
Implement design, products, payment methods, shipping, tracking, and features.
Launch
Test the store completely, connect the domain, hand over, and keep supporting.
What does a Shopify store cost?
Design scope, number of products, migration, languages, interfaces, and special logic are decisive. Our guide to the cost and process of a Shopify store explains the factors in detail. After an initial conversation, you get a clear calculation of the work needed — without invented flat prices.
How long does the build take?
A well-prepared store can be built faster than a project where products, copy, and processes are still unclear. The schedule is set bindingly after the concept and a review of the materials.
Can I maintain the store myself?
Yes. Products, prices, content, and basic settings remain accessible in the Shopify admin. A clear handover and walkthrough are part of the project.
Are payments and shipping included?
The required payment methods, shipping zones, and tax basics are set up within the agreed scope. Complex logistics or ERP processes are reviewed technically as a separate matter.
SEO and tracking?
URL structure, metadata, indexing, and basic tracking are considered during the build. For ongoing visibility, see SEO and GEO.
Migration to Shopify?
Yes. For existing shops, we plan products, customer and order data, URLs, redirects, and tracking as a controlled shop relaunch.
Email automations?
Welcome, abandoned checkout, post purchase, and other retention flows can be added with Klaviyo for Shopify.
Ongoing development?
After launch, the Shopify agency Berlin takes over theme changes, CRO, new features, interfaces, and continuous support on request.