Strategy & structure
Services, audiences, content, and search intent are sorted out before design. WordPress is the content management system — not the strategy of the website.
NJUME Studio · Berlin
WordPress Agency Berlin.
NJUME builds and modernizes WordPress websites for companies that want to maintain their content themselves, without being tied to an arbitrary standard setup when it comes to structure, design, performance, and technical quality.
Custom design
The website is tailored to the brand and user journeys. Existing themes can be adapted selectively or extended with custom templates and blocks.
Flexible content
Editorial blocks, reusable components, and clear fields let teams maintain content without touching layout or code every time.
Plugins in moderation
Plugins are only used when they serve a clear purpose and can be maintained long-term. Overlapping functions and unnecessary dependencies are avoided.
Performance & SEO
Image sizes, caching, semantics, metadata, canonicals, sitemap, and structured data are treated as part of the build — not as a late add-on package.
Relaunch & maintenance
Existing WordPress websites can be modernized in a controlled way. Updates, backups, tests, and further development stay plannable after launch.
Maintainable for your team. Clear for your customers.
Audit
Review content, plugins, theme, technology, visibility, and maintenance needs.
Concept
Define page structure, content types, components, and features.
Implementation
Develop design, templates, content, forms, and integrations.
Handover
Test, publish, explain editorial workflows, and secure operations.
Who is WordPress suited for?
For company websites, service pages, magazines, and editorial projects where content should be maintained regularly in-house and an established CMS makes sense.
What does a WordPress website cost?
Page count, design, content, multilingual needs, custom functionality, migration, and integrations determine the effort. The estimate follows the real project scope.
Take over an existing website?
Yes. Theme, plugins, updates, hosting, performance, and security status are reviewed first. After that, we can decide whether a repair or a WordPress relaunch makes more sense.
Custom functionality?
Templates, Gutenberg blocks, data fields, forms, and API connections can be developed individually. For complex platform logic, we consider custom web development instead.
Maintenance and updates?
Yes. WordPress core, theme, and plugins need ongoing care. Backups, technical checks, and changes can continue as plannable support.
WordPress or Shopify?
WordPress suits editorial websites; Shopify specializes in e-commerce. For shops, the Shopify agency Berlin page leads to the right service.
SEO and GEO?
WordPress offers a good technical foundation but doesn't replace a strategy. Content, search intent, entities, and measurement are covered in more depth under SEO and GEO.
Berlin and remote
NJUME is based in Berlin and works with companies on-site as well as remotely across Germany — with direct coordination and a documented handover.